If you’re looking for an all-in-one marketing platform, you’ve probably come across Kartra and ClickFunnels.
Both platforms offer a wide range of features designed to help businesses grow, but it can be tough to decide which one is right for you.
Let’s take a closer look at each platform to see how they compare.
Kartra is a newer platform that offers a more comprehensive suite of features than ClickFunnels.
In addition to standard sales funnel features like email marketing and affiliate management, Kartra also includes powerful tools for membership sites, course creation, and webinars.
Kartra is also more affordable than ClickFunnels (you get more for the same cost), making it a great option for businesses on a tight budget.
ClickFunnels, on the other hand, is focused narrowly on sales funnels.
While it doesn’t offer the same breadth of features as Kartra, it makes up for it with deeper integrations and more advanced features.
ClickFunnels also has a stronger community and support infrastructure, which can be helpful if you’re just getting started with sales funnels.
So which platform should you choose?
Kartra vs ClickFunnels
There’s no doubt that Kartra and ClickFunnels are both powerful tools for online marketers.
But which one is the right choice for you?
Let’s take a closer look at each platform to see how they compare.
Kartra Features
Kartra is an amazing all-in-one software that allows you to market, sell, and deliver your products and services online.
With Kartra, you can easily create beautiful landing pages, product pages, membership sites, and more.
Kartra also includes powerful tools for email marketing, webinars, and automation. In addition,
Kartra makes it easy to take payments and manage your customers.
Overall, Kartra is an incredibly powerful and user-friendly tool that can help you grow your business online.
Kartra features include:
– User-friendly drag-and-drop page builder
– Over 100 stunningly designed templates
– Powerful email marketing tools
– Seamless integration with third-party apps
– Built-in payment processor
– Comprehensive customer management features
– And much more!
If you’re looking for a complete solution to grow your business online, Kartra is the perfect tool for you.
With its wide range of features and user-friendly interface, Kartra makes it easy to take your business to the next level.
Try Kartra today and see for yourself how it can help you grow your business!
ClickFunnels Features
Sales funnels are an essential part of any successful online business.
ClickFunnels is a powerful sales funnel software that provides everything you need to create, launch, and manage your funnels.
With ClickFunnels, you can easily create custom funnels that are tailored to your unique business needs.
The software includes a wide range of features and functions that make it easy to get started with sales funnel management.
Some of the key features and functions of ClickFunnels include:
– A drag-and-drop funnel builder that makes it easy to create custom funnels
– A vast selection of pre-built funnel templates that can be used as a starting point for your own custom funnels
– A range of powerful tools for marketing, and integrations that make it easy to launch and manage your funnels
– A robust tracking and reporting system that helps you to track your funnel performance and optimize your results
ClickFunnels is a powerful tool that can help you to boost your online sales and grow your business.
If you’re looking for a comprehensive solution for sales funnel management, ClickFunnels is a perfect choice.
What Are The Differences Between Kartra and ClickFunnels?
Kartra and ClickFunnels are two of the most popular sales funnel builders on the market today.
Both platforms offer a wide range of features and tools to help businesses create effective sales funnels.
However, some important differences between Kartra and ClickFunnels should be considered before making a decision.
Kartra is a more comprehensive platform that offers a wide range of features beyond just sales funnel creation.
It includes features such as email marketing, membership site creation, and course creation.
ClickFunnels, on the other hand, is solely focused on sales funnel creation and does not include these additional features.
Kartra is also more expensive than ClickFunnels, with plans starting at $149 per month.
ClickFunnels plans start at just $97 per month. So, when deciding between Kartra and ClickFunnels, it’s important to consider your needs and budget.
If you need a comprehensive platform with a wide range of features, Kartra may be the better option.
However, if you’re strictly looking for a sales funnel builder and price is a factor, ClickFunnels may be the better choice.
Which Is Best For Me – Kartra or ClickFunnels?
The Kartra vs ClickFunnels debate has been raging for some time now.
Both platforms offer a comprehensive suite of tools to help businesses grow their online presence and drive sales.
But which one is the best for your business?
To help you decide, let’s take a closer look at both Kartra and ClickFunnels.
Kartra is a comprehensive all-in-one platform that offers everything you need to run your business online.
It includes features such as an email marketing tool, membership site builder, shopping cart, and more.
Kartra is also very user-friendly and comes with a wide range of training materials to help you get started.
ClickFunnels, on the other hand, is focused primarily on helping businesses drive sales through landing pages and funnels.
ClickFunnels also includes a powerful email marketing tool and shopping cart, but it lacks some of the other features offered by Kartra.
So, which platform is the best for you?
If you’re looking for a complete all-in-one solution (Platinum level) that offers everything you need to run your business online, then Kartra is the way to go.
However, if you’re primarily focused on driving sales, then ClickFunnels may be the better choice.
Who is Kartra For?
Kartra is best for online entrepreneurs who want an all-in-one solution to manage their business.
Kartra provides a powerful set of features that allows businesses to automate their marketing, sales, and operations. It doesn’t matter if you create your own products or plan to, or are starting out with affiliate marketing (although initially you might not use some of the features).
For example, Kartra’s automation features let businesses send automatic follow-up emails to customers, track leads through the sales pipeline, and process payments.
Kartra is also great for businesses that want to launch and sell products online.
Kartra’s built-in shopping cart and checkout system make it easy to sell products, and its affiliate management system lets businesses recruit and manage affiliates.
Overall, Kartra is an excellent choice for businesses that want a comprehensive solution to manage their online presence.
You would pick Kartra if you want access to all the software you’d need in one place.
You might also choose Kartra if you want to start small, and scale into the other software as your business grows.
Karta is a couple of dollars more expensive, but as it includes more software, and so would save you money in the long run.
Kartra has pretty much everything you could need, and it’s all integrated, so for around the same money, you can run a digital marketing business.
Who Is ClickFunnels For?
ClickFunnels is a sales funnel builder that is designed to help businesses increase their conversion rates.
It is best for businesses that are looking for an all-in-one solution to create, manage, and track their sales funnels.
ClickFunnels provides a wide range of features, including templates for different types of funnels, the ability to customize funnels, and integrations with popular payment processors.
ClickFunnels also offers a suite of tools to help businesses with their email marketing.
Overall, ClickFunnels is a powerful sales funnel builder that can help businesses increase their conversion rates and boost their sales.
You would pick ClickFunnels if you are happy with your other digital tools and just want a solid funnel builder to sell products with.
ClickFunnels does have membership site software, lots of integrations, and in the platinum and above subscriptions, has email marketing.
ClickFunnels is a solid piece of software – the most popular in fact for sales funnels, although you will have a bit of work connecting other software to it.
It isn’t difficult to do, it’s just another thing that you have to do if you choose it.
Pricing
Kartra prices and ClickFunnels prices can be hard to compare as you usually have to look quite hard to find what is not included, and the worst thing is to buy it, then find it isn’t what you thought it was.
Let’s look at the pricing for both Kartra and ClickFunnels.
Kartra Pricing Plans
Kartra pricing plans are available in four levels: Starter, Silver, Gold, and Platinum.
The Starter plan is $99 per month and includes up to 2,500 contacts, unlimited pages and funnels, and basic email marketing features.
The Silver plan is $199 per month and includes up to 12,500 contacts, unlimited pages and funnels, advanced email marketing features, and priority support.
The Gold plan is $299 per month and includes up to 25,000 contacts, unlimited pages and funnels, premium email marketing features, priority support, and a dedicated account manager.
The Platinum plan is $499 per month and includes up to 50,000 contacts, unlimited pages and funnels, premium email marketing features, priority support, a dedicated account manager, and a custom branding package.
Kartra also offers a 14-day free trial for new users.
There should be a Kartra pricing plan that will allow you to get started, or it replaces your many other expensive marketing software tools.
Kartra Starter Plan ($99):
- 2,500 leads
- 1 custom domain
- 15,000 emails per month
- 50 GB bandwidth
- Host 100 pages
- Host 50 Videos
- Sell 20 products
- Build 2 membership sites
- Add 1 additional team member
- Connect 1 helpdesk
- No Agency (More on this below)
Kartra Silver Plan ($199)
- 12,500 leads
- 3 custom domains
- Unlimited emails per month
- Unlimited Bandwidth
- Unlimited Pages
- Unlimited Videos
- Unlimited Products
- Unlimited Membership sites
- Unlimited Team Members
- Unlimited Helpdesks
- Kartra Agency (see features breakdown)
Kartra Gold Plan ($299):
- 25,000 leads
- 5 custom domains
- Unlimited emails per month
- Unlimited Bandwidth
- Unlimited Pages
- Unlimited Videos
- Unlimited Products
- Unlimited Membership Sites
- Unlimited Team Members
- Unlimited Helpdesks
- Kartra Agency
Kartra Platinum Plan ($499):
- 50,000 leads
- 10 custom domains
- Unlimited emails per month
- Unlimited Bandwidth
- Unlimited Pages
- Unlimited Videos
- Unlimited Products
- Unlimited Membership Sites
- Unlimited Team Members
- Unlimited Helpdesks
- Kartra agency
ClickFunnels Pricing
ClickFunnels offers two main pricing plans: the Standard plan and the Etison Suite plan.
The Standard plan is $97 per month and includes most of the features that ClickFunnels offers, such as unlimited funnels, pages, and visitors.
The Etison Suite plan is $297 per month and includes all of the features of the Standard plan, plus a few additional features, such as Actionetics (an email autoresponder tool) and Backpack (an affiliate management tool).
Overall, ClickFunnels is a fairly priced tool that offers a lot of value for the price.
Kartra Key Features
A major trend of the internet is customer experience.
The ability to personalize the experience to make it relevant to the visitor, lead, or customer.
Whilst this section of the article covers features, the big selling point that might not be obvious to you is that all this personalization and tracking of customer behavior is enabled by default.
As your plan includes all the online marketing tools you need, and they are all connected by default, you don’t have to do anything to make your conversation with your customer a personalized one too.
To do this with separate products would require some deep technical skills, and it would be very easy to get wrong.
To my mind, this feature is one of the biggest motivating factors for using the software.
Kartra Leads
Kartra leads concerns itself with capturing new leads, which are the life-blood of your business. You need leads to create customers, and you need customers to make you money.
Leads has tagging to allow it to be known when a customer has purchased, what they have purchased, where they came from – so much about them.
Knowing about your customers allows personalization – making content on pages relevant to the customer.
So if a female goes to your pages, she gets to see women’s clothes for example.
That simple knowledge increases the conversion rate significantly, for obvious reasons.
Lead scoring is a sort of engagement score, so if your lead interacts with your web pages, looks at your training, goes to your funnels, and buys from you, then have a much higher score than those that occasionally open e-mails.
This allows you to concentrate your energy on your best customers or prospects.
This scoring also allows you to see which leads are not yet engaged, and try to increase engagement with them by gathering more information about them and presenting relevant information back to them.
You can do this with some of the more advanced email marketing solutions, but to track and tag interactions from a page builder, update the customer information, and combine with the email marketing information is complicated.
Ultimately this customer relationship management solution allows you to better serve your customers, with very little effort.
It gives you a complete online business presence where you can track your leads and customers, and deal with them differently.
This software is email marketing, and you can pay $30 and upwards to get access to a separate solution, then you have to connect it.
Connecting the email subscribed is easy.
Connecting the tagging is much harder. This is done for you.
Kartra Pages
Kartra pages are where you can create unlimited landing pages, bridge pages, and sales pages.
Pages uses a drag-and-drop page builder to allow pages to be put together in a few minutes.
If you’re not technical, there is no need for coding skills, it’s all done through the drag-and-drop page builder but allows you to customize page elements with a level of control only programmers had before.
The pages are 100% mobile and tablet responsive which is important, as most people use mobile devices to access online marketing.
Pages give you access to all the tools required to run an entire online business.
This means that all the connections with other software are already made, you just need to make use of the customer data to improve your marketing campaigns.
This is a massive benefit to a beginner, as you don’t need to work it all out, you just use the software to create online marketing campaigns in just a few hours (instead of days or weeks, yes really!)
Pages is the equivalent of ClickFunnels and other funnel builders such as Builderall.
Email marketing platforms are common, not all email marketing software has the ability to segment, or divide your subscribers into particular interest groups.
And the software that does is often not used to its full ability, as it can be hard to use.
Again, personalization is the key here, so emails can be crafted to talk more specifically to particular visitors, leads, and customers, and learn about them as that happens.
Email then makes it very easy to personalize the emails to make them relevant to a particular lead, so you might send them to particular funnels, show them specific videos, or surveys or change the headline or email body to talk to them directly.
Email tracks everything, so in addition to personalization, email can also show you what is working and what is not.
This means you can do more of what works, and a lot less of what does not.
Kartra also allows you to do things like test subject lines, then use the most effective one. Many email platforms allow this, however, all the information is connected and available in one place.
Kartra Funnels and Campaigns
A funnel can be complicated – copy to write, pages to design, emails to send, automation to configure to make it all work together.
This is challenging and error-prone.
Sales funnels are a small part of the customer journey – from their first engagement with you to purchasing, and becoming a loyal follower.
To better understand your customer you need functionality like videos to engage, calendars to book meetings, and so on.
This is all very easy to use, as everything is available and ready to connect.
Creating a successful campaign doesn’t need to start with needing a degree in connecting software – it could start with that already being done for you.
You just have to make the most effective campaigns, based on the information that Karta gathers for you.
If you do create a successful campaign, then you can sell it on the Kartra marketplace for campaigns, and make money when others buy your funnels or campaigns.
Kartra marketplace is also where you can go to access campaigns and funnels from renowned internet marketing experts that have done for you(DFY), successful, campaigns for you to use.
All users no matter the Kartra plan get access to all the Kartra tools, other than Kartra Agency. Kartra agency is only available with the plans other than the Kartra starter plan.
Kartra Memberships
Your customer bought from you.
Yay!
But to make more money, you need to do that over and over again.
That can be tiring.
Memberships are areas where you can share your knowledge, and make a regular income every month, without having to do anything extra.
There is a feature to drip feed content to members so that they have the incentive to keep coming back (and paying)(and getting results).
Kartra Memberships site builder has stunning professionally designed templates for you to choose from, or build your own.
This feature is something you need to build a sustainable business.
There are other software options for this, but you always have the complexity of making them all work together.
The Kartra Starter Plan includes 2 membership sites, and all other Kartra pricing plans include unlimited membership sites.
Membership sites are a great way to retain customers and a continuous stream of income. ClickFunnel also includes membership sites but does not connect and enable the Kartra Analytics across the whole customer journey.
Kartra Surveys and Quizzes
Understand what your potential customers want.
Doing so will mean you know that there is a market, and know where some of those people are (because they told you)
Get insights and customer feedback to provide what people want, and improve what you provide.
Improvements can be in products being offered, the messaging used with the customers, membership site information, and endless potential for opportunities.
Kartra Affiliate Program
Achieve more by doing less.
Build an army of affiliates sending you traffic and sales.
Getting good affiliates can be a problem.
Screen affiliate and know good from the bad.
Analytics will show important statistics from all your affiliates, so you can see who is successful.
Build and optimize productive business relationships with the Kartra affiliate program.
Analytics
Understand what is working, and what is not.
To understand and improve you need a full view of the customer journey.
This includes all the software touch-points that a customer interacts with, such as videos, images, blog posts, funnels, emails, and so on.
Make powerful changes to your landing pages, sales pages, Kartra videos, and Kartra offers to increase revenue.
Kartra analytics is built into every feature of Kartra, so you have full visibility of what is happening.
Are visitors watching all of the video?
Did they scrolling fully down your sales page?
Are your visitors leaving the Kartra checkouts and not coming back?
All the data is available to you without you needing to do anything, or pay for anything else.
This is massive.
Just in case you didn’t realize.
It allows you to understand and quickly improve.
Which means more revenue.
Kartra Agency Feature
Use your Kartra skills to help other people in their businesses.
This means you create campaigns, funnels, or whatever you are good at for them.
This is Kartra Agency.
There are multiple models of dealing with client accounts.
You can be the owner and charge customers – this means you can make money on the Kartra cost because you get a discount of 40% for client Kartra packages through the Karta Agency feature.
There are other models, such as connecting to their existing sales funnel in their Kartra account, and so on.
An example could be that you charge $5K for a complete sales funnel for a client, and then $1K per month to maintain and optimize that funnel.
There are multiple ways to manage that, so that you can also maintain their Kartra subscription, or not, depending upon what you and they prefer to do.
Kartra agency makes is very easy to create and maintain complete sales funnels and marketing campaign services for your customers, and further provides a valuable and maintainable service to them.
You can send monthly, weekly or daily reports to clients from Kartra so that they understand how well the campaigns are doing regularly.
Is Kartra Available on WordPress?
It is. Sort of.
When you create pages in Kartra using the landing page builder, for example, it can create HTML output, which you can copy to your WordPress site and use there.
Personally, I would use the cloud version of the software, however, it might be useful to you if you have an existing WordPress site and would like some of the Kartra features to be available to it, such as opt-in pages.
If you’re starting from the beginning, I would recommend that you use Kartra directly. If you find a need for WordPress later down the track, you will be in a better position to understand the implications. I would start with things as simple as they can be. After all, this simplicity is the whole point of Kartra.
Kartra Trial
If you want all the features you need to get with online marketing, be they opt-in forms, Kartra membership sites, product launch pages, or video sales letter pages, you should make use of the Kartra trial to make sure that it fits your needs.
Unless you have the knowledge and skills already to offer Kartra campaign services, if you are starting, I would recommend out of all the Kartra pricing packages, that you start with the Kartra Start Plan. In this way, if you need more team members, or more Kartra offers, more than one custom domain, you can upgrade to the Silver Plan, the Gold Plan, or Kartra Platinum Plan as you need them.
Fortunately, you will not need to change anything with your campaigns to do so. And Kartra Agency is the only thing that is missing.
Try the Kartra Trial Here.
Have Fun With Kartra!
Sources:
Kartra Usage Stats
Kartra Web Pages
